It’s Complicated: Shifting Rules in Europe Drive Travelers to Advisors

The complexity of planning travel to Europe has placed travel advisors front and center in the minds of many consumers, according to recent research and interviews with advisors and tour operators. According to a recent ASTA flash poll, 76% of travel advisors agree that they are seeing an increase in customers, compared to the pre-pandemic level of interest, as more travelers look for advice on how to navigate the thicket of international travel regulations and complexities. The poll also showed 81% of travel advisors agree that now, more than prior to the…

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